Trade Marketing Manager

Talent Insider is an upcoming HR Consultancy Service, founded in 2021. Our clients have been some of the leading brands in Indonesia, and this service continues to expand.

Registered in Singapore & Indonesia, we can assist with your growth plans and strategies, and continue to expand our regional presence with strong regional partners to assist our client in recruitment and branding strategy.

Currently our client who is a well established brand in the E-Commerce Industry is looking for Trade Marketing Manager to join their team as descripted below:

1. Manage the execution of marketing campaigns for toys on e-commerce channels.
2. Collaborate with internal teams (category, sales, and creative) to ensure alignment of marketing activities.
3. Analyze performance metrics to optimize trade marketing strategies.
4. Build relationships with e-commerce platforms and third-party vendors.
5. Conduct market research and competitor analysis within the toys category.
6. Plan promotional events and offers to enhance consumer engagement.
7. Monitor inventory levels to ensure product availability for promotional activities.
8. Develop and maintain trade marketing budgets for the toys category.

1. Minimum of 3-5 years of experience in trade marketing, preferably in the toys industry, e-commerce, or consumer goods.
2. Proven experience in driving sales and executing marketing campaigns on e-commerce platforms like Amazon, Lazada, Shopee, etc.
3. Experience in working with cross-functional teams including category managers, digital marketing, sales, and operations.
4. In-depth understanding of trade marketing and promotional strategies in the e-commerce space.
5. Knowledge of SEO, SEM, affiliate marketing, and social media strategies for driving e-commerce sales.
6. Experience in market research, consumer behavior analysis, and competitive benchmarking.